05 · Services

Brand identity

An identity your organisation is recognised by on its website, accounts and documents: a logo, usage guide, colours, type and templates.

What an identity project includes

Identity is not just a logo but the system that makes everything the organisation publishes look like it comes from one source: the website, posts, the written proposal and the business card. We design the identity to work on screen first, since most of an organisation's presence today is digital, then hand it over as source files ready for every use.

01

The logo

Horizontal, vertical and symbol versions, in colour, white and black, as vector files and PNGs in every size.

02

Usage guide

Clear space, minimum sizes and forbidden uses, so the logo stays intact wherever it goes.

03

Colours and type

A colour palette with its digital values, matching Arabic and English typefaces, and a system applied to the website and posts.

04

Post templates

Ready templates for Instagram and stories in the organisation's identity, usable without a designer each time.

05

Official documents

Letterhead, quotation, email signature and business card, in the same identity.

06

Handover files

An organised package in every format, registered in the organisation's name.

Royal Falcon Tourism & Travel website, Muscat
Royal Falcon Tourism & Travel · Tourism & travel platform · Muscat · royalfalcoon.com

An example from our work

A published site from our work that shows the same way of building: the pages, the forms that reach WhatsApp and the dashboard. Open it and try it. Hotel and resort booking, Asia packages, cruises, and a personal quote on WhatsApp before any payment.

  • Booking platform
  • Arabic & English
Project page

Price

Identity is priced by scope: a logo only, or a full identity with its templates. We send a written proposal after the assessment session, and a contract before any payment.

Examples from our work

Sport Madness tournaments and sports products website, OmanSport MadnessTournaments & sports products

How a project starts

Four fixed steps for every project whatever its size, and nothing is paid before the contract.

  1. 1Free assessment session

    Half an hour on WhatsApp to understand your business and see where you stand online.

  2. 2Written proposal

    Scope, price and timeline in one file you review at your own pace.

  3. 3Contract before any payment

    An official PDF contract with ownership and guarantee, then the first payment.

  4. 4Build and hand over in your name

    We build, show you for review, then hand over the site, domain and accounts in your organisation's name.

Frequently asked questions

Do we receive the logo's source files?

Yes. You receive the vector files and every format, fully owned by your organisation.

We have an old logo; can you develop it?

Yes. The current logo can be refreshed while keeping what people recognise, with the identity built around it.

Do you design the identity to suit the website?

Yes, that is exactly why the identity and the website come from one team: colours and type are chosen to work on screen and in print alike.